You’ve heard it all before, how CRM system can hugely impact businesses on increasing revenue and growth effectively. But implementing a new system to replace your work process can seem like a big leap for any business, especially for SMEs. So how do you know when it’s the right time to integrate one? Here are SEVEN signs to look out for if a CRM system is what you need:

1. You’ve got too many leads flowing in Every business owner dreams of a flourishing business with many potential new leads coming in. This however can get out of hand if you’re not well-prepared or have enough manpower to handle all the incoming leads pouring in with adequate attention given to each. A CRM system such as Sales Connection would be able to help you stay organise on all the leads coming in and prioritise each lead easily, allowing you and your team to effectively communicate in a timely manner.  
2. It’s difficult to locate your customer data When your business is flourishing, it’s only apt that you would have many customer data to record down and save. It can get problematic to find these customer data later on especially these days when deals are not closed in just a phone call or a meeting, as it can extend to a few days or weeks even. With a CRM system such as Sales Connection, you would be able to easily save all your customer data, information, interactions and conversations into one place and is accessible from anywhere at any time. Learn more about Sales Connection here.  
3. Customer service unable to manage effectively Closing a sale is hard enough as it is, and it isn’t the end of the relationship between the customer and your business. Your business could have many potential sales opportunities with existing customers for your future products and services, and so your customer service team will play an integral role in retaining your customers to the business. CRM systems can assist your customer service team in managing the flow of how cases are handled in the interest of time and efficiency. When customers get an organised an easy experience with such a workflow, they would have more confidence in your products and services. Effective CRM solutions can additionally help your team connect the customer with the right people who have the answers they are looking for without difficulty and time wasted  
4. Unsure of where and what your salespeople are doing As a business owner, sales should be your main priority and knowing what your sales team is trying to accomplish is very important for you to know. CRM systems such as Sales Connection will help connect you and your team as they deliver to you real-time updates on ongoing deals and projects via mobile, giving you instant access to information and take necessary actions when needed.

   CRM solutions will not only track on the progress and status of deals and projects, but also help you have accurate forecast of future sales opportunity and have effective resource allocation.

5. Reporting process is taking too much time Every business owner is meticulous when it comes to information, and like any other business owner, you would want your sales team to provide you with the most accurate reporting to help you in securing more sales and potential leads. This process can take a long time for your sales team if they need to do this reporting manually on a desktop computer or through repetitive meetings.

   With a CRM system like Sales Connection, you can easily cut down on the reporting process as reports can be done via mobile and are systematically segregated between each sales opportunity for each customer. The process is simplified to make reporting efficiently done so that your sales team can focus on closing more deals.

6. Special attention needed for your long-term customers When your products and services are well-liked by customers, there is a higher chance that these customers will retain your services the next time, which is why it is imperative that you give them the best experience possible for their continued support of your business. But remembering every detail for each of your customers can be difficult. Even when it’s recorded down and printed out, there’s a chance that you may lose the data later on.

   However, a CRM system can save those data in a cloud for as long as you like. You can easily search for old customer data for future products and services.

7. You aren’t confident in handling your business growth Getting an influx of new business is every business owners’ wish, to know that the business is successfully growing. But would you be confident enough in your company’s capabilities on handling the rush and for your business to scale effectively? If there is any doubt on the current tools and processes you have at your disposal, it might be time to learn more about CRM solutions and how it can greatly assist your business in effectively growing.

   Just having a CRM solution isn’t enough, you need to find one that can seamlessly integrate with your business while being flexible enough to be customised and tailored to your business needs. Such as the services offered by Sales Connection. Find out more here.

Article information extracted from Zoho Blog.

Article image is credited to https://www.freepik.com/

Click here to find out more about Sales Connection’s Business Management System and how it can help your business increase sales opportunities, enhance teamwork and improve productivity.